“When Clarks decided to hang more of their shoes in store, they turned to Phineas Products for their bespoke shoe hanging solutions.”
When Clarks decided to hang more of their shoes in store, they turned to Phineas Products for their bespoke shoe hanging solutions.
The Clarks brand is known internationally for establishing a tradition of first class customer service with high quality products at affordable prices. When they looked at innovating their store environment to include 50% of the product on hangers, it was essential that they found a partner to provide the best possible hanging solutions.
Clarks chose a low level design of gondola and wall mounted fixtures to maintain a spacious boutique style environment incorporating their tradition of personal service, but enabling them to mix and match shelf mounted premium styles and mid priced self-serve footwear on hangers.
Phineas Products provided a complete range of hangers for all sizes, from toddler through to adult sizes of footwear. They have invested a considerable amount on R+D, in designing products that make self-service hanging shoe displays the high quality alternative to shelving, allowing the retailer to effectively manage these attractive, high density stock presentations with minimal effort.
'In fact, we don't consider our products as mere bespoke shoe hangers, but as the complete solution for presenting shoes to increase sales and add value to the footwear,' says Dan Wright, Managing Director of Phineas Group Ltd.